According Mozilla’s blog site, “Firefox is rolling out Total Cookie Protection by default to all Firefox users worldwide, making Firefox the most private and secure major browser available across Windows, Mac and Linux. Total Cookie Protection is Firefox’s strongest privacy protection to date, confining cookies to the site where they were created, thus preventing tracking companies from using these cookies to track your browsing from site to site.
Whether it’s applying for a student loan, seeking treatment or advice through a health site, or browsing an online dating app, massive amounts of your personal information is online — and this data is leaking all over the web. The hyper-specific-to-you ads you so often see online are made possible by cookies that are used to track your behavior across sites and build an extremely sophisticated profile of who you are.”
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What is Total Cookie Protection?

Total Cookie Protection creates a separate cookie jar for each website you visit. (Illustration: Meghan Newell)